Why do customer-supplier relationships fail?

Vericlude’s journey

Vericlude’s founder Molly Louthan started her career as a supplier manager running competitive bidding processes for Fortune 500 companies to drive down prices. Learning that over 70% of the time, the current supplier won with higher prices showed her that there are factors greater than the cost in relationships.

She then went on to develop strategies for companies looking to build long-term relationships with large, complex corporations. She saw the lack of efficient communication and sharing of information between companies as a major gap in successful relationships.

Vericlude brings together the knowledge gained working with customers and suppliers to understand the elements that drive successful relationships and engagements; trust, transparency, and performance. Work with Vericlude to move from a tactical, transactional relationship to one in which you become indispensable to your customers.